
State of the Nation:
Regional Demographic Trends in the Lifetime Mortgage Market
Britain’s over-55s are utilising housing equity to improve their life in their later years.
But are there regional differences in the type of people using lifetime mortgages to reach their later life financial goals, and what they’re using the released equity for?

How customer trends vary across regions
In this new report, we’ve examined all 11 Office for National Statistics regions in Great Britain, covering several lifetime mortgage key trends
Download the report and find out:
✔ Which region has the highest and lowest average age
✔ Which has the highest proportion of joint applications
✔ Which has the highest proportion of unmarried single life customers
You'll also find a detailed overview of all 11 regions to help you better understand your customers' needs.
About Pure Retirement
We’re one of the largest specialist lifetime mortgage lenders in the equity release market, working directly with qualified financial advisers to help over-55s release equity from their homes to achieve their financial goals.

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Tel: 0113 3660 599
2200 Century Way, Thorpe Park, Leeds